Hiển thị các bài đăng có nhãn Google rich snippets blogger. Hiển thị tất cả bài đăng
Hiển thị các bài đăng có nhãn Google rich snippets blogger. Hiển thị tất cả bài đăng

Thứ Ba, 14 tháng 11, 2017

Tips To Get Sitelinks In Google Search Results - Blogger

Sitelinks are some links that are showing below site in search engines. Its not just in Google search results but in Bing, Yahoo and also in Yandex. There is no idea how to get sitelinks, even Google says that sitelinks are automatically generated links to help visitors reach important pages of your site. Also you have no control over which page you want in sitelinks and also there is no code which can do it. You might be thinking that if nothing is known about sitelinks, how am I going to get it for my site ? Well, the answer is simple you will get it as I got them !


What Are Google Search Result Sitelinks:

sitelinks-in-google-search-results

Above is the sceenshot of sitelinks of my blog. If you search "101helper" oon Google you will see the sitelinks live. These are featured links from my blog and are shown to visitors to help them reach deeper pages or help them to reach the content of interest on a site.

Note that sitelinks never remain the same they change time to time and we have no control over it. Google allowed webmasters to remove certain links from sitelinks but now this feature is gone from webmaster tools so you can't remove URLs from sitelinks even if these are not of visitor's interest.

Though, you can control it indirectly by blocking these pages from index using meta tag or robot.txt.


Why Sitelinks Are Important ?


1. Sitelinks Increase CTR(Click through rate):

If you search a site and it doesn't have sitelinks, you will just click on the main site URL because you have no other option but if you search a site and it has sitelinks, you may like to click on something from the sitelinks which will grab your interest. So it increases your pageviews plus CTR.

If your site doesn't have sitelinks yet then before using tips below go to your webmaster tools and click on search analytics, take a sceenshot and compare it later with your click-through-rate. You will see an increase in CTR and also traffic.


2. Sitelinks Increase Visitors Trust:

Sitelinks makes a site look professional and increases visitors trust in your site which results in more bookmarks and more visiting because they trust your site.


3. Sitelinks Shows Your Rank:

Sitelinks are shown only below these sites which have a good rank. Rank is improved when you have good content, good traffic and your site is more social. So your fans will see that your site has a good rank so it improves your reputation.


4. Sitelinks Shows Featured Content From Your Site:

If you have sitelinks below your site it may show featured links like link to best post of your site or links to certain category where your visitor can read many posts with same label so it is good for your site because visitors can visit these links directly before visiting your main site so it will increase your traffic.


Google Search Sitelinks Mobile And Desktop Site:

As we know that Google is working on mobile sites and improving user experience on mobile because people use smartphones more than computers to visit sites so Google is working more on mobile site rather than desktop. Google has enabled carousel schema for mobile sites and shows many websites(news sites mostly) posts in carousel which shows how importance mobile site experience is.

So if your blog has a separate template for desktop and separate template for mobile then you have to optimize both of them to show sitelinks in mobile and desktop.

Here is a sceenshot of how sitelinks appear in mobile devices.

google-search-sitelinks-schema-mobile-site




How To Get Sitelinks In Google Search Results?

Here are some tips to get sitelinks below your site in search engines.

1. Make Content:

I got sitelinks below my site first time when my posts were above 50 and appeared only when I searched "101helper" on google.com not on google.com.pk or google.co.in so it means that sitelinks may take more posts to appear on country specific Google.


2. Submit Site To Webmaster Tools:

Its the 2nd most important thing to do after making content, every single post you publish should be on Google. How To Add Blogger Sitemap To Google Webmaster Tools

Its best to submit your blog to all search engines i.e bing and yandex also.

googl-webmaster-tools-101helper


3. Markup Your Site Navigation:

Your blog menu or navigation should be markedup with schema, it means alot because after marking up site navigation with schema you are actually telling search engines that certain part of your site is navigation and later the menu items start appearing as sitelinks. How To Markup Site Navigation In Blogger For Seo


4. Customize Your Blog's Robots.txt:

Make sure that the robots.txt you are using is not blocking pages from crawling or not disturbing index status in any way. You can see your blog's robot.txt by visiting http://yourblog.blogspot.com/robots.txt. If you can see that these is no blocking then it good. Many bloggers disallow static pages(contact page, about page and sitemap page etc) in robots text which results in disappearance of these pages in search results. So if you have done this then even if you makeup your menu or navigation and your menu items include sitemap page, contact page etc, you will never see these pages in sitelinks and also it may take some more posts for sitelinks to appear because more content means sitelinks. If you have disallowed pages from appearing then only posts will appear as sitelinks.

Useful Post: How To Use Robots Text For Better Seo In Blogger


5. Be More Social:

Share your posts and blog URLs as many time as you can, join facebook groups, Google groups and other sites where you can get your URLs shared, it will not only bring you some social traffic and followers but also it will improve your sites social impact and improve your search rank.


6. Choose A Unique Short Name For Blog :

By choosing a short and unique name for your blog, your visitors don't only remember your site but also use it in search and when there are more searches, you start getting sitelinks and popularity. Like for example my blog's name is 101Helper, Do your remember it easily ? if you do then you will surely search it on Google and you will see that my blog has sitelinks and I get many visitors daily which use "101Helper" as keyword to reach my blog.


7. Interlink Your Content:

Make a habit to interlink your older content with newer, show useful links of other posts in your new posts. It will increase your pageviews also because interlinking is good for multiplying traffic.

I hope you found this post helpful, if not please let me know by leaving a comment below. Share it if you found it helpful. Thanks for visiting 101Helper.

Search keywords: How to Get Google Sitelinks on Your Blog, google search sitelinks guide for blogger,show sitelinks in google,bing,yahoo,blogspot search engine and seo guide,benefits of sitelinks,how to get sitelinks quickly tips

Thứ Ba, 7 tháng 11, 2017

How To Markup Site Navigation In Blogger For Seo



There are certain things about seo and blogging that only professional bloggers and webmasters know and are not told to everyone and if told everybody don't understand it. One of these things is marking up site navigation with schema which helps search engines know what is site navigation element and it is helpful to get sitelinks below site in google search results.

Its a little bit complicated to markup site navigation with schema but I will show you step by step and after final step we will verify if we correctly marked up site navigation or not. Popular websites and blogs are using this method to tell Google what is in menu and hence in the sitelinks these menu is shown.

Although it is not guaranteed that you will get sitelinks below your site in search results but it will markup your navigation and whenever you will get sitelinks, your menu items will be included in sitelinks. I am not guaranteeing because according to Google sitelinks are automatically generated links below websites to help visitors reach what they are looking for. It is also unknown what is the criteria for showing specific items in sitelinks but marking up site navigation has impact on it as I experienced !

So lets start marking up site navigation with schema for search engines.

Step 1: Go to your blog theme or layout where your menu code is.

Step 2: Add below line inside your menu's <div> or <nav> or <ul>:

itemscope='itemscope' itemtype='http://schema.org/SiteNavigationElement' role='navigation'


like this:

<nav class='main-nav' itemscope='itemscope' itemtype='http://schema.org/SiteNavigationElement' role='navigation'>

Step 3: Add  itemprop='url'  to your menu's every item "link attribute" like this:

<li><a href='https://101helper.blogspot.com'  itemprop='url' >Home</a></li>


Step 4: Now add  itemprop='name'  to your menu item names, you can't add it directly so use <span> attribute and add  itemprop='name'  as I did for my menu, look it below:

<li><a href='https://101helper.blogspot.com/search/label/Blogger%20menus'  itemprop='url' ><span   itemprop='name'  >Blogger menus</span></a></li>


Step 5: Do it for all your menu items one by one.

Note: If your menu items do not have <li> attribute, it doesn't matter but you need to markup all the <a> and <span> attributes.

Step 6: After you are done go to Google Structured Data Testing Tool.

Step 7: Put your blog URL and  RUN TEST .

how-to-use-google-testing-tool-schema-org-sitenavigation-markup-blogger

Step 8: Look for SiteNavigationElementif you found it and there is no errors or warnings then its cool and you did it correctly, Congratulations !

sitenavigationelement-google-seo-schema-org-blogger

sitenavigationelement-google-seo-schema-org-blogger-101helper

Let Google crawl your site and see your site performance after markingup navigation. Follow on Google +101helper or Like on Facebook to get more posts like this.

Thanks for visiting 101Helper.

Search keywords: sitenavigationelement json-ld,How to Add Schema.org Markup on Site Navigation? How To Markup Site Navigation In Blogger For Seo, hoow to use schema.org markup in blogger,blogspot seo tutorials,101helper.blogspot seo

Thứ Tư, 21 tháng 9, 2016

How To Show Star Ratings In Google Search Results - Blogger

how to show star ratings snnipet in blogger

Google rich snippets allow you to make your site's search results view better to get maximum visitors. And it is seen that sites with rich snippets enabled get more visitor specially sites selling products or sites about review of any ad network or site with cooking recipes. Among Google rich snippets most popular are search box in search results and star ratings widget because most of sites are able to show them for their search results but not all! other rich snippets like logo of company or organization or social profiles in search results appear only for big companies or organization.

So in this post I am going to show you how to show star ratings for all posts in Google search results.

How to add Google Rich Snippet schema for star ratings in blogger?

Step 1: Go to blogger dashboard, go to template and edit html.

how to edit blogger template

Step 2: Search for below code:

<div class='post-footer'>

You will find this code 2 times paste the below code above the second one.

how to add code in template in blogger.png

Step 3: Copy below code and paste it above the code you just searched for.

<b:if cond='data:blog.pageType == &quot;item&quot;'>
<div style='display:none' itemscope="itemscope" itemtype="https://schema.org/Blog">
  <h2 itemprop="name"> <data:post.title/> </h2>
  <div itemprop="description"><data:blog.metaDescription/></div>
  <div itemprop="aggregateRating" itemscope="itemscope" itemtype="https://schema.org/AggregateRating">
    <div>Book rating:
      <span itemprop="ratingValue">88</span> out of
      <span itemprop="bestRating">100</span> with
      <span itemprop="ratingCount">20</span> ratings
    </div>
  </div>
</div>
</b:if>

Step 4: Save your template.


Customization:


1. To change ratings change its value,  the default best rating is 100 highlighted with yellow.

2. Rating count = 20, means number of people reviewed.

   post rating widget for blogger 5 star rating widget,Star ratings rich snippets for Google search results in blogger,How to             add star ratings in blogger,voting widgets ...


How to check Rich Snippet for star ratings is installed ?


Well, its very easy to know that you have installed rich snippet in right way so that it work. You don't need to wait for Google to show it because it may take a week. So a simple way to check it, use Google Webmaster Testing Tool. Don't know how? follow below steps.

Step 1: Go to Google Webmaster Testing Tool.

how to check google rich snippet in google webmaster tools

Step 2: Enter URL of any post and click on RUN TEST.

If you get a Review in your results like shown below in the image then your code is installed successfully and it will work as soon as Google crawl your site.

how to check rich snippets in google webmaster testing tools

Search tags: Star ratings widget for blogger, how to add rich snippets in blogger, show star ratings in google search, schema code for star ratings,How to Display Review Markup Star Rating, How to Get Star Ratings in Google Search Results, How to Use Aggregate Review Schema